Edited by Thomas Kühn, Andreas M. Marlovits & Katja Mruck
Table of Contents
Thematic Issue
| Editorial: The Current FQS Issue on Qualitative Market, Media and Opinion Research | HTML (Deutsch) PDF (Deutsch) HTML PDF HTML (Español) PDF (Español) |
| Katja Mruck |
| The Exchange Between Academic and Applied Social Research: The Current State of Qualitative Market, Media and Opinion Research | HTML (Deutsch) PDF (Deutsch) |
| Andreas M. Marlovits, Thomas Kühn, Katja Mruck |
| The Yin and Yang of U.S. Image: Using Focus Groups to Understand Anti-U.S. Attitudes in Italy | HTML PDF |
| Janice Bell |
| The Use of Focus Groups in the Process of Political Research and Consultancy | HTML (Deutsch) PDF (Deutsch) |
| Ursula Breitenfelder, Christoph Hofinger, Isabella Kaupa, Ruth Picker |
| Theoretical Perspectives in Media-Communication Research: From Linear to Discursive Models | HTML PDF |
| Monica Colombo |
| Qualitative Analysis of Films: Cultural Processes in the Mirror of Film | HTML (Deutsch) PDF (Deutsch) |
| Gloria Dahl |
| Online Qualitative Research in the Age of E-Commerce: Data Sources and Approaches | HTML PDF |
| Nikhilesh Dholakia, Dong Zhang |
| Milieu Models and Milieu Instruments in Market Research | HTML (Deutsch) PDF (Deutsch) |
| Rainer Diaz-Bone |
| Theoretical Foundations of Contemporary Qualitative Market Research—An Overview and an Integrative Perspective | HTML PDF |
| Dirk Frank, Peter Riedl |
| The Importance of Qualitative Market Research in Corporate Research | HTML (Deutsch) PDF (Deutsch) |
| Werner Kaiser |
| Theoria cum Praxi? The (In-) Compatibility of Demands in Science and Business World | HTML (Deutsch) PDF (Deutsch) |
| Monika Kritzmöller |
| The Unexplored Potential of Qualitative Market Research | HTML (Deutsch) PDF (Deutsch) |
| Thomas Kühn |
| Q-Sort Technique and Q-Methodology—Innovative Methods for Examining Attitudes and Opinions | HTML (Deutsch) PDF (Deutsch) |
| Florian H. Müller, Elisabeth Kals |
| Knowledge Mapping as a Tool for Analyzing Focus Groups and Presenting Their Results in Market and Evaluation Research | HTML (Deutsch) PDF (Deutsch) |
| Corinna Pelz, Annette Schmitt, Markus Meis |
| How Do Trend Researchers Conduct Research? The Production of Knowledge in a Controversial Field | HTML (Deutsch) PDF (Deutsch) |
| Michaela Pfadenhauer |
| The Market for Facility Programming: A Study of Client Preferences and Decision-Making | HTML PDF |
| Lubomir Popov |
| The Third Gulf War: Perceived Credibility of the Media Coverage | HTML (Deutsch) PDF (Deutsch) |
| Margrit Schreier, Özen Odag, Norbert Groeben |
Single Contributions
| Between Traditional and Scientific Medicine: A Research Strategy for the Study of the Pathways to Treatment Followed by a Group of Mexican Patients with Emotional Disorders | HTML PDF |
| Shoshana Berenzon Gorn, Emily Ito Sugiyama |
| Applied Methodical Mixture? Group Discussions and Paper & Pencil Interviews as a Preliminary Study in the Evaluation of Higher Education | HTML (Deutsch) PDF (Deutsch) |
| Stefanie Ernst |
| Remodeling Grounded Theory | HTML PDF |
| Barney G. Glaser, Judith Holton |
| "Guess What?": On Hidden-Camera Pranks' Revelation Sequences | HTML (Español) PDF (Español) |
| A. Javier Izquierdo-Martín |
| Exploring Identity and Assimilation: Research and Interpretive Poems | HTML PDF |
| Carol L. Langer, Rich Furman |
| The Making of the "Brandenburgers". A Case Study of Regional Television and Its Efforts to Shape Regional Identity by Using History | HTML (Deutsch) PDF (Deutsch) |
| Dietmar Rost |
| The Many Levels of Sports Narration | HTML PDF |
| Martti Silvennoinen |
FQS Debate: Ethnography of the Career Politics
| To the Top. Micropolitics of Career Planning of Social Scientists | HTML (Deutsch) PDF (Deutsch) |
| Jo Reichertz |
| Doing Science—Doing Gender. The Making and the Unmaking of Scientists | HTML (Deutsch) PDF (Deutsch) |
| Sandra Beaufaÿs |
FQS Debate: Qualitative Research and Ethics
| Qualitative Research and Ethics | HTML (Deutsch) PDF (Deutsch) HTML PDF |
| Wolff-Michael Roth |
| Research Ethics and Practitioners: Concerns and Strategies for Novice Researchers Engaged in Graduate Education | HTML PDF |
| Michelle K. McGinn, Sandra L. Bosacki |
FQS Reviews
| Review: Will van den Hoonaard (Ed.) (2002). Walking the Tightrope: Ethical Issues for Qualitative Researchers | HTML PDF |
| Rod Gerber |
| Review: Martin Endress (2002). "Vertrauen" ["Trust"] | HTML (Deutsch) PDF (Deutsch) |
| Mike Steffen Schäfer |
| Review Essay: Argument is War, Love is a Journey, and Qualitative Research Needs a Pair of Glasses | HTML (Deutsch) PDF (Deutsch) |
| Rudolf Schmitt |
FQS Conferences
| Conference Report: Readings of Qualitative Research – Methods Workshop | HTML (Deutsch) PDF (Deutsch) |
| Lisa Pfahl, Boris Traue |
| Conference Report: The BPS Annual Conference 2004 | HTML PDF |
| Irina Roncaglia |
Inside FQS
| Open Access: (Social) Sciences as Public Good | HTML (Deutsch) PDF (Deutsch) |
| Katja Mruck, Stefan Gradmann, Günter Mey |